I've been doing some research into the Institute for Human Continuity. Have you seen their website? It's very nice. They have done a fantastic job at making this site seem real. I registered for the IHC Lottery so that I too can have a higher chance of survival after the catastrophic events they predict will take place in 2012. I hope you are thinking, "WTF is she talking about?" or "Has she totally lost it?"
After researching I found out that it is a promo for Sony's 2012 movie coming out in November 2009. 2012 is an epic adventure about a global cataclysm that brings an end to the world and tells of the heroic struggle of the survivors. It is so easy to over look things, online you don't know at first glance what is real and what isn't. I make a point in my life to be the realest and seek out the truth. You should too.